EU charges TikTok over addictive recommender system
The European Commission issued preliminary findings on Friday saying TikTok's recommender algorithm pushes users toward repetitive harmful content. TikTok's owner ByteDance risks a fine next year of up to 6% of its global annual turnover unless it fixes the problem.
The findings fall under the Digital Services Act. The Commission said TikTok failed to put in place proportionate and effective measures against the risks from its algorithm.
The Commission said endless exposure to content about sadness, isolation or body image can harm the mental health of users. EU tech chief Henna Virkkunen said the algorithm keeps feeding users more of what they watch or like, and that it leads them into loops they struggle to leave. She said TikTok must do more to protect the wellbeing of users, including minors.
TikTok said earlier findings from February were categorically false. Meta Platforms, which owns Facebook and Instagram, is separately under investigation over similar effects.
Key facts
- Who
- Henna Virkkunen (EU tech chief); European Commission (EU tech regulator that issued the charges); TikTok (social media platform charged); ByteDance (TikTok's Chinese owner)
- What
- EU tech regulators issued preliminary findings to TikTok under the Digital Services Act, saying its recommender algorithm exposes users to repetitive harmful content without proportionate mitigation measures. TikTok's owner ByteDance risks a fine next year of up to 6% of global annual turnover unless it resolves the issue.
- When
- 6 November 2026
- Where
- European Union
- Status
- Reported